Style Guide For Families
The colors you choose set the mood.
The first question to ask yourself is, “what mood do I want my session to reflect?”.
Earthy / Neutral > Beige, cream, ivory, white, grey and natural brown tones + dark/heavy toned colors. 90% Neutral, 10% Complimentary Color.
Bold / Energetic > Bright yellow, orange, red, hot pink, lime green, bright purple + all bright colors. 80% Neutral, 20% Complimentary
Calm / Light / Tranquil > pale pink, light lemon, pale or medium lilac, pale mauve, light apricot, and light-medium peach. 75% Neutral, 25% Complimentary
Medium / Easy Going / Pleasant > Include mid-tone colors that fall into the color range between light and dark. They are run-of-the-mill colors, not light, not dark and not bright. Think mid-tones. 80% Neutral, 20% Complimentary
A few tips:
- Fluorescent colors can be harsh and tend to color cast on your skin. Don’t confuse fluorescent color with bold colors (bold = fine, flurescent = iffy), you'll want to be sure your family isn't drowning in bright colors. Make sure to add enough of your neutral tones in to your color scheme.
- Tennis shoes. Your shoes will show up in your photos as will those bright florescent socks. ;) If we are photographing in-home barefoot is best.
- Avoid collars for newborns and babies under one. Tight fitting onesies or otherwise snug fitting clothing work best for babies. Barefoot is also fine for babies!
Coordinate Outfits + Incorperate Patterns
Be sure the colors you decide to use coordinate with each other. Coordination = yes. Rainbow = no. ;)
When picking patterns, choose smaller patterns that won’t distract attention away from the main subjects. Use patterns sparingly; if one person is wearing a print, try to avoid putting someone else in a competing (or exact same) pattern. When thinking about texture, choose different textures that will provide interest such as lace, corduroy, denim, etc. Layering clothing works well, just be sure to avoid conflicting patterns and colors. Avoid large logo’s, emblems, brands and graphics like “Aero” and “Old Navy”. These will typically distract attention away from the subject.
Allow your personalities to be center stage.
My goal is to capture connections, emotion and personalities. Keep in mind that forcing children to wear outfits that are uncomfortable and unfamiliar to them may cause some anxiety and stress to them which in turn will inhibit really capturing their personalities during the session. Same goes for adults. Wear clothing that you feel good in so the images will eliminate those feelings.
Dress for the season and location.
Dress the part and be aware of your location. Idaho/Wyoming weather can be unpredictable and obviously you want your images to make sense. Plan for the option to get warmer or get cooler and an outfit change is always welcome. You will want to make sure that everyone is on the same page and coordinates in both colors and styles. Use greens very sparingly in the summer as our locations are quite green. Because sessions are typically outdoor, stilettos don’t work extremely well in the grass. ;) If you plan on wearing heels, be sure to bring a pair of comfortable, slip on shoes that can help you get from point A to point B without any pain.
Plan for prints.
Ideally, your images will be showcased in your home. If there are certain frames, themes, colors, etc that run throughout your home, think about how your images will tie into everything.